Not to fret however this mogul is not gone forever as she has wisely started her television network titled, OWN (Oprah Winfrey Network). 

So what can we learn from Oprah’s success?

A lot

Here are 3 Successful Business Strategies that worked for Oprah:

1. Share your personal side
2. Give Back
3. Take Risks & Explore New Opportunities

Oprah started a long time ago what social media has now brought to the forefront.  That is – she began to share her personal story.  Although she has had a difficult past, getting to know Oprah on a more personal level allowed her viewers to really relate to her and the topics she was discussing. 

Giving back was also a huge draw for Oprah.  She made her fans feel valued, by giving tons of prizes on “Oprah’s Favorite Things” segments.  We are always looking for new ways to make our customers feel valued.  Why not give them a few freebies?  Of course, I don’t think many of us have the budget Oprah has where cars, camcorders and trips are all up for grabs.  However we can all find little ways to show our appreciation. 

Oprah has pushed the envelope by having controversial guests which has increased her ratings.  She also expanded into new mediums such as magazines and her own network. 

How can you find new opportunities to explore new verticals?

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Either way the choice is yours…