Many small business owners are trying to get a handle on cost-effective ways to utilize Search Engine Optimization to improve their visibility on the Internet. On behalf of ActionCOACH of CT, I attended a seminar on October 8, 2010, hosted by 3-4-1 Studios (one of our clients) where some great tips were provided by David Hoffman, President of Search Smart Marketing. David’s presentation was part of 3-4-1′s Roundtable Series — if you haven’t attended one of these you really should. Chech 3-4-1 out at www.341studios.com. David graciously gave permission for me to reprint the following piece that he developed.


